Thursday 29 July 2010

Introducing 'Project D'......

It’s been long awaited but it’s finally here, new mum Dannii Minogue has teamed up with London-based designer and close friend Tabitha Somerset-Webb to create their first autumn winter collection which features a host of glamorous evening gowns that we just love. The range is just the first phase of their new brand “Project D” and will be followed by an accessories range and the launch of a fragrance later on in the year. Dannii has said about the collection: “Fashion has been a passion of mine since I can remember and I hope that every woman who slips on a Project D dress will feel glamorous yet effortless.” We think it will do just that and here are our fave picks….

Definitely one of our favourite dresses from the collection is this stunning black gown with a sequined strip down the middle. It is absolutely gorgeous and could be dressed up for the evening or down for holiday day wear. We are all going to be fighting over it here in the studio!

We also love this fab printed dress which is really elegant and stylish. Again, it could be dressed down for work or dressed up to make you look gorgeous on a night out!

The collection is available in the main department stores around London: Harrods, Selfridges and Harvey Nichols and also some selected boutiques such as Jessimara in Golders Green and some Trilogy stores. We are really impressed with what Dannii has produced. It’s quite common for celebrities to create collections that don’t reflect their personality or what they would even wear themselves but the dresses in the Project D collection are the sort of thing that you can imagine Dannii wearing on the X factor.

Dannii seems to be in a really good place right now with her new baby boy and new business ventures and she is also said to be returning to the X factor in time for the judges houses stage of the competition. We wish her success with it all and hope that the collection does well!

You can check it all out on http://www.selfridges.com/en/Womenswear/?brandname=PROJECT+D&mrf=Category&template=1#pn=1

Katie x

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